

It's at least $300 if you use commercial virtualization software, and possibly much more if you need to pay for additional licenses for Windows apps. That's a bare minimum of $250 on top of the premium cost you pay for Apple's hardware.

If you plan to use Boot Camp exclusively, you can skip this line item. VirtualBox is a free option, but when I looked at it a few months ago it was behind the others in terms of Windows support. I've been able to find discounts that take the cost into the sub-$60 range.
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But after a recent memory and disk upgrade I've been looking at virtualization software for OS X, which allows me to run Windows without having to first shut down OS X. On the Mac, I originally installed Windows 7 on a Boot Camp partition. So if a virtual machine can handle both Windows and OS X apps gracefully, I would have a much easier time moving back and forth. I have a handful of Windows programs that don't have Mac alternatives, and I have both a Mac and a Windows PC on my desktop. That's actually a pretty compelling pitch for me. Apple pitches it as the way to run "specialty software." You know, "that one Windows application. That's a big selling point for Apple, which gives this feature a marquee position on its "Why You'll Love a Mac" page.
